Target's Purpose

From the Purpose and Beliefs page of Target's website:

We fulfill the needs and fuel the potential of our guests. That means making Target your preferred shopping destination in all channels by delivering outstanding value, continuous innovation and exceptional experiences—consistently fulfilling our Expect More. Pay Less. brand promise.

They also have a summary of what they believe in:

  • great shopping, anytime, anywhere
  • celebrating diversity and inclusion
  • design for all
  • community support and engagement
  • more for your money
  • a fun and rewarding place to work