Nintendo's Purpose

Nintendo's President and CEO Satoru Iwata passed away this week. Our hearts and prayers go out to his family and friends.

I'd like to share two inspiring quotes from him. The first one is from The New Yorker:

Our ambition is to satisfy people’s need to be happy, through our software... People want to play because human beings want to be human beings—and we are the only species on Earth that loves to play.

The second quote is one from an interview of him with a magazine in Japanese:

なぜわれわれはゲームをつくるのか。関西風にいえば、1人でも多くの人にウケたいからです。人が喜んでくれるのがたまらなくうれしい。世界中どこへ行ってもニンテンドーで働いているといえばわかってもらえる。それが生きがいです。

Here's a translation of the key phrases:

Why do we make games? ... Because we want as many people as possible to have fun. We get this uncontainable joy when people are happy because of us. That is our purpose.

Thank you Iwata-san. You made the world a happier place.